Solutions to Cyber Bullying?

As we have talked in class about what cyber bullying is and how it affect today's teens, I have begun to wonder what could even be done about it.  But as I pondered, I began to question if cyber bulling was really as pervasive and prolific an issue as people had made it seem.  New stories on the subject often just talk about how so many teens now a days are prone to it and how common it is.  It makes absolute sense for adults to be concerned about the possibility of cyber bullying though.  Stories like Amanda Todd's exist and are very tragic.
However as I watched Amanda Todd's video, I had a few ideas.  Yes, what happened to her was sad, but perhaps the way it was handled was part of the problem.  After the first incident, she was taken out of school, this makes sense and she admits that it worked for a while.  But after this "guy" had found her again he made a fake profile in the clear attempt to harass and humiliate her.  Could she not tell an authority about this?  She was clearly being harassed and this kid had clear malicious intent.  She got her parents to move her to a different school again so she must have talked to them about it.  Even when she went to another school, this harassment continued.  She felt alone and upset and did not know how to cope with it.  It should be on the record that since this kid clearly had no intention of letting up, he had to be stopped and she had very justifiable grounds to make a case and get him in a lot of trouble with someone.  
But even if this is what she had done, this still would not have fixed her social situations.  That is why I argue that what needed to be down here is that she needed be helped find a way to move on and put her life back together.  Amanda claims that felt powerless and alone and she clearly did not know how to deal with it.  She needed some kind of counseling to help her deal with what had happened to her.  This would have hopefully helped her in one of the crucial ways that she needed, it would have empowered her to take back control of her life instead of continuing to run away from the issue.  Then she could have resolved it.  As she tried to just move on with her life, she didn't know how and just kept making bad decisions. 
Just like regular bullying, cyber bullying needs to be felt with but just expelling the kid does not help.  If someone feels the need to act out so aggressively toward another, then there are probably some deeper issues going on at work.  Also, I think this idea of helping the victim cope is lacking in real word bullying.  
Also, kids in middle school really need to be better educated on the dangers of the internet.  Although 7th graders may lack a whole lot of foresight like consequences for their actions, they need to understand that the internet is written in ink and does not go away.